prAna

"Breath, life, vitality of the spirit."

prAna is Sanskrit for breath, life and vitality of the spirit. This ancient word holds great meaning for us, and so we borrowed it for our name. It lifts our aspirations and helps guide our actions towards becoming an evermore socially mindful and environmentally sustainable organization.

This year, we celebrate 24 years in existence. We started simply, rooted in idealism and a timeless belief that companies like ours should strive to give much more than they take from the world. That notion keeps us focused on making products that look great, but that are also easier on the planet’s resources.

Our customers are fun-loving, soulful people who travel well, play hard and care about the impact they have on the world around them. That’s who we are, too. We believe that a little yoga – or whatever form of moving meditation you choose – can help you breathe deeply through a tough day, or laugh in the face of a traffic jam. And we believe that when you reach into your closet, there should be something there that reflects who you are, how you feel and what you value most. We’ve focused on the details, and aren’t afraid to hang it out when it comes to bold colors and whimsical patterns.

The prAna Community

  • At home with Cindy Reaves

    Q: What is the first thing you think of when you wake up?A: My adorable granddaughters☺ Q: Where is home?A: Currently Las Vegas (Henderson, NV), but previously Denver. Q: Coffee or Tea?A: Coffee Q: Where is the best place to get that morning cup?A: Terry’s......

  • At home with Stephanie Simms

    Q: What is the first thing you think of when you wake up?A: Am I late getting my kids to the bus? I mean, really?? 7:00 am is a bit early! Q: Where is home?A: Helper, UT Q: Coffee or Tea?A: Both! But usually tea......

  • At home with Traci Cosmer

    Q: What is the first thing you think of when you wake up?A: What my priorities are and what I will start on first! Q: Where is home?A: Redondo Beach Q: Coffee or Tea?A: Tea Q: Where is the best place to get that morning......

  • At home with Ann Bartosz

    Q: What is the first thing you think of when you wake up?A: Coffee! Q: Where is home?A: California, all of it! I grew up all over Southern California and moved around in northern California after college. I now live in Santa Cruz which is......

  • At home with Graham Williams

    Q: What is the first thing you think of when you wake up?A: Coffee, the news, and then yoga Q: Where is home?A: Los Angeles, CA Q: Coffee or Tea?A: Coffee Q: Where is the best place to get that morning cup?A: Ideally any local......

  • Getting to know Traci: Adventure time!

    Q. What’s your favorite adventure trip or something adventurous you’ve done? A.I went with a group of friends on a long day mission out to Deep Creek Hotsprings. I had been a few times before and convinced my friends to join me on what I......

  • Getting to know Melissa: Adventure time!

    Blurb:Q. What’s your favorite adventure trip or something adventurous you’ve done? A.My junior year of college was spent studying abroad in Germany. I know, objectively it is not a beautiful language, but for some reason, to me, it’s soothing and lovely. In order to keep......

  • Getting to Know Christine Hawk AKA Chawky!

    What is your name and what is your title? Christine Hawk but everyone calls me Chawky! I am the Senior Wholesale Marketing Coordinator at prAna. What is the first thing you think about when you wake up? Where my cat is and what he got......